Google Website Hosting Review

Google Website Hosting Review

TechRadar Verdict

It’s advertised as existence simple and like shooting fish in a barrel to use, but it’s too blank bones for almost businesses’ needs.


  • Limited employ

  • Lack of customisation

  • No more eastward-store

  • Poor back up

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This isn’t the offset time Google is offering united states what it hopes is the all-time website architect service – after all Blogger
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is still effectually and powers many websites out at that place, and in that location’due south also Google Sites
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(whose review we’ve updated recently) simply this website architect is more aimed at businesses, helping them manage their online presence and do business organisation virtually.

  • Desire to try Google Website Builder? Check out the website here
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The attractive notwithstanding simple landing page for Google Website Architect
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illustrates how optimised and mobile-friendly this service is from the get go. Your site will exist hosted at [yourbusinessname] (with an pick to link it to a custom domain proper noun should y’all wish to). Being hosted by Google, information technology volition come up as no surprise that your site will be able to take advantage of that behemoth’s other services, such equally Search and Maps, and be set in adjacent to no time. So let’s accept a expect and see if what you get is worth the hype.

Read:   Free Web Host Reviews

Google is trying to entice new businesses with a sleek promotional page

(Image credit: Google)

Getting started

Equally y’all sign in, you’re asked to locate your business organisation – which might be already listed in Google’s vast repository of knowledge. If it isn’t, just click on ‘Create a business with this name’.

You so have to agree to the Terms of Service and Google’s Privacy Policy. Every bit you’d expect, y’all can’t opt out of this.

Let's Get Editing

One time y’all’ve given Google enough info, yous can kickoff working on customising your site

(Epitome credit: Google)

Google then walks you through the basic setup – you cull your business category (which you can add together to or alter later), select whether or non yous desire your business organisation location to exist seen on Google Maps, specify which area of the world your business caters for, and provide your telephone number. Once all this is done, subsequently a few seconds, your Google My Business organization section volition exist open and ready for you to start customising.


Your selection of themes are pretty sparse, and there’s not much customisability – similar, at all.

(Image credit: Google)


You’ll exist immediately taken to the sidebar’due south Website section, where you lot go to promptly select from 10 dissimilar themes for your site (a mixture of colours and font styles). In that location doesn’t appear to be whatever option to further customise these colours or those fonts. It’s a choice of 10 packages, and that’south it.

This is likewise the department y’all apply to edit the default text on your page, and change the default photos (puzzlingly you don’t appear to be able to grab stock images from that interface – solely images stored on your computer).

Adding a photo is like shooting fish in a barrel, but y’all actually have no editing abilities, not fifty-fifty cropping. Click on ‘Edit Header Photo’ and y’all’re sent back to the upload department.

This lack of customisation can be felt throughout the service. Mayhap that’s because it’southward designed to put your business online rapidly and efficiently, simply this curtails the more creative website designer. On the plus side, information technology tin can be a boon for those who just want to put their data online and get on with their concern.

A New Post

Creating a new post is… not a new blog post… more than similar a quick advert for i of your services

(Image credit: Google)

With that in mind, head on over to ‘Info’ to add together your opening hours, a clarification of your business, that sort of matter. The sidebar also has a link to create a new postal service, and turn on messaging (and then your customers can contact you).

Blogging or promotion?

This no frills, no nonsense, not much customisation concept is exemplified by the Post section. If y’all’re used to other website builders you’d be forgiven for thinking that this would lead you to a blogging tool, but the first time you click on it, the truth will exist revealed. Google only offers you a handful of options: you can add a write about a ‘Special Offering’, create a ‘What’s New’ mail, denote an ‘Event’, or – as a sign of the times we live in – work on a ‘COVID-19 Update’…

To illustrate how sparse your options are, take a look at the special offering in particular. You’re given 3 fields to put in details of said offer, when the promotion will start and finish, and a coupon to redeem.

This isn’t blogging
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– it’s a promotional tool to highlight parts of your business organisation to your client base of operations.

You have the ability to add upwardly to ten photos per posts, and write a few words. You have absolutely no formatting options when you write. Forget virtually bolding or italicising words, and don’t even recall about embedding a URL.

You can yet add a button at the end of your post with pre-determined text such equally ‘Volume’, ‘Order Online’, ‘Buy’, ‘Learn More’ and ‘Sign Upwards’, but information technology’s then upward to you to locate the relevant URL and add together information technology to your button. There is no convenient pull downwardly card which would link you to other pages on your site.

Products and services

Since this service is all about promoting your business and selling your skills and wares, allow’southward explore the e-commerce side of things… except you can no longer practise that. Last time nosotros explored this service’s features, a very rudimentary bare bones online store was available. No longer.


Speaking of services, yous tin add together as many as yous need. But there’due south no apparent way for your customers to pay for them online

(Image credit: Google)

Services are still there though. You can add as many as y’all offering, and include custom pricing and description for each. At that place is no place to add a photograph, merely then again y’all don’t actually demand a photo for a service which can exist described perfectly by its title.

If your business encompasses more than a single category, you also take the option to add together every bit many equally you need. Only the main trouble is in one case you’ve set your services, how to y’all become customers to pay for them?

Puzzled past this, we went off to explore the Support pages. These offer links to many like questions you might exist having. We looked at “order online” and saw a myriad of people as dislocated as we were. There doesn’t appear to be any apparent means of managing payment or even just link to an existing PayPal
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account, for instance.

Final verdict

We were expecting more from Google. In that location are plenty of website builders out at that place who provide affordable services with a good blogging tool, and a competent integrated online store. Yes you frequently have to pay for them, but some are actually free and look spectacular compared to this Google offering. Y’all might be looking at the epitome of “yous go what you pay for”.

It is our opinion that although information technology has promising aspects, this service is still not ready for prime time.

  • We’ve also highlighted the best pocket-size concern website builder

Steve has been writing virtually engineering since 2003. Starting with Digital Creative Arts, he’southward since added his tech expertise at titles such as iCreate, MacFormat, MacWorld, MacLife, and TechRadar. His focus is on the creative arts, like website builders, prototype manipulation, and filmmaking software, but he hasn’t shied away from more business-oriented software either. He uses many of the apps he writes about in his personal and professional life. Steve loves how computers have enabled everyone to delve into creative possibilities, and is ever delighted to share his knowledge, expertise, and experience with readers.

Google Website Hosting Review